Writing a Cold call EmailWrite an e-mail for a cold call
Writing a cold email that gives you a job leader.
I' ve always found e-mails from folks I don't know are one of the most difficult parts of the intranet. However, in my own personal wisdom, I always had to email a few individuals in businesses that my networks just didn't have. Generally, the aim is to arrange a meet with someone in the firm you want to work for who can help you get your feet in the doorframe.
Unfortunately, there are two things that make these e-mails particularly tricky: finding out who to turn to and writing a note that gets the individual to reply. In my last career hunt, I put together a step-by-step procedure to tackle these problems and get answers - and it worked so well that I wanted to tell you.
While it may seem easy, getting the adress of someone you don't know can be difficult. In order to find individuals working in your targeted company - with whom you also have a level of similarity - it is best to use LinkedIn or your university's Careers Bureau. Often small businesses name and position employees, so you can quickly find someone in a key position.
It is possible, however, that your query will only return a shortlist of name - not real email. When you get bogged down, you can always try to guess the email as a last chance. As an example, most companies' HR team will reply to an email sent to firstname.lastname@example.org or email@example.com. In small businesses, people usually use their first name as the beginning of their email addresses - so if you want to get in touch with a Alex for example, a project leader at a start-up company known as Goal, your email is likely to be firstname.lastname@example.org.
For example, a phrase intro, a brief section about who you are and why you want to speak, and a last phrase asking about the person's readability - to make it more likely that the receiver will actually be reading the email. It is much simpler for humans to react if they do not have the feeling that they are making great pledges by responding.
In the ideal case, this leads to a career - but the first request to just get together for a cup of tea will help calm the receiver and increase the likelihood that he or she will answer. Have you sent an e-mail a few weeks ago but did not receive an answer? When a whole weeks has passed without an answer, it is quite reasonable to just email a short follow-up and ask if the individual is still interested in meeting.
If your own firewall dries up, don't be scared to drop a few cold e-mails. Picture of lady by e-mail with kind permission of Shutterstock. Could we email you a useful message?